• The FC Porto Fan Token is a BEP-20 utility token designed to revolutionize the fan experience for all FC Porto supporters. The token empowers FC Porto fans to participate in team voting polls, hunt digital collectibles, purchase NFTs, and enjoy gamification features that are tied with fan rewards or great experiences.

  • PORTO is the official Binance Fan Token for FC Porto and is used in the following functions:

    • Engagement: PORTO token holders have the right to participate in the fan engagement-related voting sessions on the Binance Fan Token platform.

    • Loyalty Subscription: PORTO token holders will be able to use PORTO tokens to subscribe for fan rewards, digital collectibles, loyalty points, and more.

    • E-commerce: PORTO token can be incorporated into FC Porto’s e-commerce ecosystem and be used for merchandise, matchday tickets, memberships, and more by leveraging Binance Pay.

    • Benefits: PORTO token holders can get once-in-a-lifetime benefits by engaging with FC Porto on the Binance Fan Token Platform, including signed merchandise, meet-and-greet with a football player or legend and other experiences.

    • Gamification: PORTO token holders will be able to access multiple gamification features on the Binance Fan Token Platform.

    • Donation: PORTO token holders will be able to donate directly to their beloved team and get a proof-of-loyalty badge.

  • The PORTO token is issued on the Binance Smart Chain (BSC) as a native BEP-20 token, empowering FC Porto fans with broader accessibility, more functionalities, and lower transaction costs.

  • The maximum and total token supply of PORTO is 40,000,000. The circulating supply upon listing will be 7,800,000 (~19.50% of the total token supply).


1. What is FC Porto Fan Token (PORTO)?

  • The FC Porto Fan Token is a BEP-20 utility token designed to revolutionize the fan experience for all FC Porto supporters.

  • The token empowers FC Porto fans to participate in team voting polls, hunt for digital collectibles, purchase NFTs, and enjoy gamification features that are tied with fan rewards or great experiences.

  • The FC Porto Fan Token aims to reshape the relationship between FC Porto fans and FC Porto by providing crypto-powered one-stop engagement and governance solutions leveraging the Binance Fan Token Platform.

  • The Binance Fan Tokens further empower FC Porto fans by providing fans exciting and revolutionary ways to engage and grow with their favorite team.

  • The club is also able to incorporate the utility token into its ecosystem, enabling voting, donations, E-commerce, NFT, and more.

2. Project Key Highlights

  • Blockchain Infrastructure: The PORTO token is issued on the Binance Smart Chain (BSC) as a native BEP-20 token. This provides greater accessibility to FC Porto fans, and enables a wide range of token functionalities at low transaction costs.

  • Token Utility: FC Porto Fan Token offers a variety of fan engagement options, including limited collectibles and integration with the Binance NFT Marketplace, engagement-based team rewards, exclusive privileges, voting rights, gamification, and special brand experiences.

  • Brand Identity: FC Porto currently boasts more than 8.2 million followers across its social networks. In partnership with the Binance ecosystem, the PORTO token can be accessed by both the FC Porto fan base and the entire Binance user base.

3. Token sales and economics

3.1 Token sales data

Token Name

PORTO

Token Type

BEP-20

Total Token Supply

40,000,000 PORTO

Binance Launchpad Sale Allocation

4,000,000 PORTO

Binance Launchpad Sale Price

1.00 USD / PORTO

Binance Launchpad Amount to be Raised

4,000,000 USD

Initial Circ. Supply When Listed on Binance

7,800,000 PORTO (19.50%)

3.2 Token allocation

Token Name

PORTO

Binance Launchpad Sale

10.00% of the total token supply

Team

15.00% of the total token supply

Loyalty Subscription

20.00% of the total token supply

User Fund

35.00% of the total token supply

Developer Fund

20.00% of the total token supply

PORTO token allocation

PORTO token release schedule

Note that the tokens will only be unlocked every twelve months in November.

4. Project team

Tiago Gouveia
Marketing Director
Experienced Marketing Manager with a demonstrated history of working in the sports industry.
Pedro Albuquerque
Head of FC Porto International
He has been in FC Porto for 15 years managing events, commercials and international partnerships.
Gonçalo Azevedo
Product Manager
15 years experience in product managing and marketing. He manages the FC Porto products and online channels.
Bárbara Diana Borges
Marketing and International
Experienced in business administration, management, and marketing.

5. Roadmap, updates, and business development

5.1 Updated roadmap

Q4 2021:

  • Start the Fan Engagement events on PORTO Team Page, which includes:

    • Voting

    • NFT Mystery box

    • NFT Collection

    • Loyalty Subscription

    • Gift Card

2022:

  • Expand the Binance Fan Token use cases to:

    • Donation in Binance Fan Tokens

    • Team Games

5.2 Commercial partnerships and business development progress

  1. EA Sports: FC Porto is the official partner of EA Sports and will be part of the next release on Xbox One, PS4, PC, and Nintendo Switch. As the world’s leading soccer e-game, FIFA 20 has a huge global fan base to embrace the FC Porto Fan Token.

6. FC Porto's activity and community overview

Community growth strategies of FC Porto include:

  • Dragon Force: Dragon Force is an innovative project that, under the motto "You have the power of the Dragon", breaks new ground in the sports training of boys and girls from 4 to 14 years. The detection and improvement of new values for FC Porto's training is one of the goals of this project. Today, as a result of the work developed, 33% of the youngsters present in FC Porto's youth team come from the Dragon Force project.

  • FC Porto TV: FC Porto TV is a free online platform for streaming content related to FC Porto, including live broadcasts of matches of various sports and other current events of the Club. Launched on July 26, 2019, it was the first Over-The-Top (OTT) media service provided by a Portuguese club to allow fans around the world to access thousands of hours of audiovisual content.

  • Porto Canal: Porto Canal covers different audiences and presents a transversal broadcasting grid. Direct and exclusive coverage of FC Porto is one of the major flagships of the channel, which reinforces the club's values (competence, rigor, ambition and passion) and places itself at the level of excellence that FC Porto demands.

  • Revista Dragões: Dragões magazine is an official FC Porto publication and is part of the multichannel strategy of the club. The magazine's monthly publications are on sale at FC Porto Stores and also available for free to all members in digital form.

  • FC Porto Store Dragão: FC Porto Stores are the official stores of FC Porto for all the merchandising and official products of the club and its partners. The original FC Porto Store is located in Estádio do Dragão.

  • FC Porto Museum: The first museum of a football club to become an affiliate member of the United Nations World Tourism Organization (UNTWO). It has gotten repeated Travellers' Choice Awards on TripAdvisor and is one of the main attractions of the city of Porto and the Northern Region of Portugal.

7. Community and social channels (data as of November 5th 2021)

Facebook | 4.2M Followers
Twitter | 1.3M Followers
Youtube | 171k Followers
LinkedIn | 33k Followers


8. Appendix