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Web3 Social - Road to Mass Adoption

Binance Research


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  • At its core, Web3 social provides three main unique utilities compared with Web2: (1) asset creation & shared ownership; (2) open data and identity; (3) composable ecosystem

  • The Web3 social ecosystem can be divided into the following sectors: (1) infrastructure; (2) middleware; (3) applications; (4) tooling.

  • Currently, Web3 social cannot directly compete with Web2 social in terms of user experience, and to succeed, it needs to provide unique and innovative utilities. We are monitoring innovations in the following areas: (1) Mobile applications; (2) Crypto-native innovations; (3) Intersection with Web3 scenarios.

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